The angle taken in my works was that;
private schools are restrictive, therefore you should choose to attend public
schools. In order to illustrate this I took an anti-private schooling approach
with a controversial tone.
“Choke hold” employs juxtaposition though
the pairing of the neck of the tie with the highlighted statement “CHOKE HOLD”
to suggest the action of choking and create a feeling of tightness/restriction.
The arrangement of the two elements also resembles the cross in two ways;
firstly, as a religious symbol, as religion is often linked with private
schooling, and secondly, the idea of the cross resembling death; a potential
result of choking/strangulation. It uses colour to suggest both private
schooling (greens and reds in the tie) and death/pain with the dark red text in
an exploration of ihi.. The wehi response to this is a sense of tension created
between the juxtaposing of the tagline and the tie. It is a strong statement,
and a bold choice of words that evokes an unnerved and uncomfortable feeling in
response.
The angle taken in my works was that;
private schools are restrictive, therefore you should choose to attend public
schools. In order to illustrate this I took an anti-private schooling approach
with a controversial tone.
“Straitjacket” employs dynamism and
juxtaposition though the use of repetition/rhythm and change in scale. It uses
these rhetoric tools along with; a strong sense of grid, navy as a
representation of elite private schooling, and orange to contrast and highlight
the brightness public schooling has to offer, in order to explore ihi.. The
blazer and tie haphazardly tossed away and exiting the page on the right
suggests escaping from the strict hold of private school. The wehi response to
this is a sense of tension between the tight, straight, closely organised
blazers and the empty space with the crumpled uniform. It has a strong contrast
between the dark navy of the blazers and the harsh white of the background.
This is intentionally trying to make the message clear, bold, and stark. It is
a confronting statement that evokes an unnerved feeling in response.
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